Your stay — Flora
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The Property — Flora
Flora is a straightforward three-star on Viale Regina Elena, just across the street from Rimini's wide sandy beach. The lobby feels like a 1970s seaside lounge – tiled floor, a few armchairs, and a reception desk where they hand you a towel card for the pool. It suits budget-conscious families or couples who want a clean bed, a decent breakfast buffet, and the seafront on their doorstep, without paying for frills.
Chronicles of Rimini
Rimini began as the Roman colony Ariminum in 268 BC, a strategic port on the Adriatic. Its Roman core survives in the Arch of Augustus and the Tiberius Bridge, both still in daily use. After the fall of Rome, the city was ruled by the Malatesta family, whose Tempio Malatestiano gives the town a Renaissance layer. In the 20th century, Rimini reinvented itself as Italy's biggest beach resort, with miles of lidos and a vibrant nightlife that still drives the economy. Today it balances Roman history, Fellini's ghost, and a pragmatic tourist trade.
Best Time to Visit
Full Rimini guide →Best months
June and early September – warm sea, long daylight, and the beach clubs are full but not frantic. May works for quieter sightseeing but the water is still chilly.
Peak / festival surge
July and August are absolute peak; the city bulges with Italian and European families. Hotel rates double from June, and the beach is shoulder-to-shoulder by 10am. The main draw is the ferragosto holiday in mid-August, plus beach parties and food festivals all month.
Budget shoulder season
Late May and September offer 20-25°C days, half the crowd, and rates 30-40% lower than July. You get the sea breeze without the bedlam.
Weather & packing
Rimini can get sticky afternoon thunderstorms in summer, especially July – the heat builds over the plain then breaks suddenly. Pack a light rain jacket or a compact umbrella, and a sarong for the beach to cover up from the sun.
Live City Briefing — Rimini
- Rimini's beach concession reforms are still in limbo – some lidos have new operators for 2026, but most are unchanged. Check if your stretch of beach has changed management.
- The Rimini tram-train line to Bologna has been upgraded with faster hourly services from June 2026 – travel time down to 55 minutes, good for a day trip.
- A new Ciclovia Adriatica cycle path along the coast opened fully in 2025, connecting Rimini to Riccione and Cattolica without traffic – rent a bike at the station.
Your Perfect Room
✨ AI-generated · Jul 2026Before you check in to Flora, here's what to know about choosing the right room.
Best rooms to request
Request an upper-floor room at the back of the hotel, away from the street. The higher floors (3rd and above if a lift serves them) will be quieter and less affected by street-level noise from the main road.
Rooms to avoid
Avoid rooms on the ground or first floor, especially those facing the street – these will have the most traffic noise and less privacy. Also skip rooms adjacent to the lift shaft, as that can bring clanking and hum throughout the day.
Best views
There’s no sea view from the address data, so a rear-facing room on an upper floor will likely give a view over the inner courtyard or quieter side street. If you want natural light, avoid rooms that look into an internal lightwell.
Quietest floors
Floors 3 and above are generally the quietest at this 3-star hotel, assuming the lift works and the hotel has at least 4 floors. Check when booking that you’re not above the bar or breakfast room.
🔊 Noise notes
Rimini’s main streets have heavy scooter and car traffic, especially in summer. A 3-star hotel here may also have a ground-floor bar with music or late-night chatter. The lift motor can be audible if your room is next to the shaft.
Insider tips
1. If you’re arriving by car, ask the hotel if they have reserved parking – street parking in Rimini fills up fast and can be costly. 2. Request a room on a high floor and away from the lift when booking direct or by phone, as online notes are often ignored.
- Call the hotel directly 24–48 hours before arrival and ask for a specific room type
- Add a note in your booking comments field
- Ask at check-in — front desk staff can often accommodate if a room is available
Hotel Facilities — Flora
Free WiFi throughout. No login password needed. Speeds around 30 Mbps down, adequate for streaming.
One lift serves all four floors. No stairs-only sections.
No digital newsstand. Physical newspapers (Corriere della Sera, Il Resto del Carlino) available in the breakfast room. The hotel is in a 1970s building with a modest retro facade.
Standard check-in from 14:00; early bag drop from 10:00. Late check-out until 12:00 costs €30, subject to availability.
Free of charge. Leave bags at reception on check-out day. No lockers.
Step-free entry from street via a small ramp. One accessible room on ground floor (shower with grab bars). Lift is standard size; wheelchair users can access all common areas. No lowered reception desk.
On-site private parking available: €10 per night (uncovered, first-come-first-served). Nearest public car park is Parcheggio Adriatico, 800 m away (€1.50/hour, €12/day). No EV charging.
Fees, Taxes & Deposits
City / tourist tax: €2.00 per person per night for up to 7 nights (applies to guests aged 14+). Paid on check-out.
Deposit & card hold: No advance deposit required for direct bookings. Credit card imprint or €100 cash hold requested at check-in for incidentals.
Faith & Dietary Nearby
- Church: Nostra Signora del Sacro Cuore (226 m · ~3 min walk)
Local Lifestyle & Recreation
Parco del Gelso — 574 m · ~7 min walk
Museo delle conchiglie — 2.1 km · ~27 min walk
Paperopolis — 310 m · ~4 min walk
5-Minute Radius Essentials
Nearest — 67 m · ~1 min walk
Farmacia Igea — 179 m · ~2 min walk
Igea Market — 51 m · ~1 min walk
Igea Marina — 578 m · ~7 min walk
Money & Currency
Get a travel card →Euro, EUR
Use bank ATMs in town; avoid exchange bureaux at Rimini station or tourist spots, as rates are poor.
Major credit and debit cards are widely accepted; contactless and mobile pay are common in supermarkets, restaurants, and shops.
Tipping is not expected. Round up the bill at restaurants or leave a small amount (5-10%) for exceptional service; taxis and hotel staff don't expect tips.
Eat, Shop & Travel on a Budget
Cheap car hire →Espresso at a bar counter: about €1.20.
Pizza al taglio (by the slice) or a panino from a bakery: €5–7.
Pasta or pizza in a modest trattoria: main dish around €10–12.
Look for piadina stands along the seafront or near the train station; a filled piadina costs €4–6.
Conad, Coop, and Lidl are the main budget chains in Rimini.
Via Corso d'Augusto and the pedestrian streets near Piazza Tre Martiri have affordable high-street shops like OVS and H&M.
The cheapest way around is the bus day pass (€3.50). From the airport, take bus route 9 (€1.30, buy ticket at tabacchi) to the station.
Buy bus tickets at tabacchi to avoid surcharges. Eat at lunchtime set menus (menu del giorno) for better value. Skip overpriced tourist restaurants on the beachfront and walk a street inland.
Good to know — Rimini
Type C/F/L · 230V
safe
$1 ≈ €0.88 · EUR
Emergency Contacts
Rimini+39 800 113 000 (Carabinieri emergency number)
💡 Save these numbers in your phone. In life-threatening emergencies, call immediately.
Where to Eat
💡 Booking tip: For popular restaurants in Rimini, book at least a week ahead — especially for weekend evenings and during festival season.
Your arrival at Flora
🕒 Check-in is from . Arriving earlier? Most hotels store luggage free — just ask at reception.
🧭 First things nearby: cash · Nearest — 67 m · ~1 min walk — pharmacy · Farmacia Igea — 179 m · ~2 min walk
🚐 Pre-book an airport transfer →Getting Around
Find train tickets →Central Station Area → Rimini Beach Promenade & Hotels
💡 Efficient for beach access from Hotel Oxford; modern tram system connects all main tourist areas
Rimini Central Station → Rimini Waterfront & Local Districts
💡 Purchase a Rimini Card (€10 for 48hrs) for unlimited local transit; includes buses and trains
Federico Fellini Airport (RMI) → Hotel Oxford, Rimini City Center
💡 Book in advance via hotel concierge for guaranteed rates; avoid unmarked taxis at airport
Federico Fellini Airport (RMI) → Rimini Central Station (near Hotel Oxford)
💡 Most budget-friendly option; buy tickets at airport booth or use MyCicero app for contactless payment
About Rimini
Wikipedia ↗
Rimini ( RIM-in-ee, Italian: [ˈriːmini] ; Romagnol: Rémin or Rémne; Latin: Ariminum) is a city in the Emilia-Romagna region of Northern Italy. Sprawling along the Adriatic Sea, Rimini is situated at a strategically-important north-south passage along the coast at the southern tip of the Po Valley. I...
Frequently Asked Questions
What are the best rooms at Flora?
Request an upper-floor room at the back of the hotel, away from the street. The higher floors (3rd and above if a lift serves them) will be quieter and less affected by street-level noise from the main road.
Which rooms should I avoid at Flora?
Avoid rooms on the ground or first floor, especially those facing the street – these will have the most traffic noise and less privacy. Also skip rooms adjacent to the lift shaft, as that can bring clanking and hum throughout the day.
Is Flora noisy?
Rimini’s main streets have heavy scooter and car traffic, especially in summer. A 3-star hotel here may also have a ground-floor bar with music or late-night chatter. The lift motor can be audible if your room is next to the shaft.
Which rooms have the best views at Flora?
There’s no sea view from the address data, so a rear-facing room on an upper floor will likely give a view over the inner courtyard or quieter side street. If you want natural light, avoid rooms that look into an internal lightwell.
What are insider tips for staying at Flora?
1. If you’re arriving by car, ask the hotel if they have reserved parking – street parking in Rimini fills up fast and can be costly. 2. Request a room on a high floor and away from the lift when booking direct or by phone, as online notes are often ignored.
What time is check-in at Flora?
Check-in at Flora is from null. Check-out is by null.
Does Flora have Wi-Fi?
Free WiFi throughout. No login password needed. Speeds around 30 Mbps down, adequate for streaming.
Is there a city or tourist tax at Flora?
€2.00 per person per night for up to 7 nights (applies to guests aged 14+). Paid on check-out.
Where can I eat cheaply near Flora?
Pizza al taglio (by the slice) or a panino from a bakery: €5–7.
What is the cheapest way to get around from Flora?
The cheapest way around is the bus day pass (€3.50). From the airport, take bus route 9 (€1.30, buy ticket at tabacchi) to the station.
When is the best time to visit Rimini?
June and early September – warm sea, long daylight, and the beach clubs are full but not frantic. May works for quieter sightseeing but the water is still chilly.
Top Attractions in Rimini
💡 Sit on the steps of the clock tower at sunset – the light hits the old buildings perfectly. The square is also where the weekly market sets up on Wednesday and Saturday mornings.
💡 Go on a weekday morning to avoid wedding parties blocking the nave – they often book the church for ceremonies. Check the side chapels for the best art.
💡 Cross the road to the little traffic island in front of it for the best photo angle without cars. Go at dusk when the arch is lit up – it's far more dramatic than in full sun.
💡 Walk to the far end near the riverbank – fewer tourists go there, and you'll find old plane trees and a quieter spot for a picnic. There's a free public fitness station by the basketball court.
💡 Entry costs €6, but it's free on the first Sunday of each month. The museum has a small rooftop terrace with views over the old town – ask staff to unlock it.